« There is a tendency to confuse the unfamiliar with the improbable. » Thomas Schelling
The current state of the world demands a complete overhaul of the way we act. At the same time, the overabundance of information is giving rise to a feeling of great insecurity: where is the noise coming from? How can we hear the signals that have value? Above all, are we capable of acting accordingly and mastering the transformations underway? There is a natural need to project ourselves beyond the saturated, noisy present.
Ekimetrics responds to this need by using algorithms to collect billions of pieces of data, in an attempt to identify signals in the flow. From March to November 2019, Nour Awada and Luca Giacomoni conducted an immersion study involving personal interviews with thirteen data scientists and weekly workshops focusing on a key issue: when it comes to interpreting past data, what information is valuable and what is unimportant? In other words, how do you separate the noise from the signal?
NOISE AND SIGNAL
A performance by Nour Awada
In collaboration with Luca Giacomoni
With Soline Aubry, Nour Awada, Emilie Bouzige, Natacha Calvayrac, Mathilde Chretien, Léo Demazeau, Sophie Desroseaux, Guilhem Lefranc-Morin, Arthur-Alexandre Mauries, Rémi Paris, Natalie Perrone, Florentine Proust, Benjamin Sicard and Amélie Sigrist
Production / LAP Laboratoire des Arts de la Performance
The research residency at Ekimetrics was won as a result of the 2018 Françoise International Prize for Contemporary Work. Performed by artist Nour Awada and thirteen data scientists from the company, the performance was presented at the Lafayette Anticipations Foundation in November 2019